the WORN FASHION JOURNAL INDIEGOGO CAMPAIGN - pass it on!
Fashion, to a whole lot of people, is wrapped up part-and-parcel with the Fashion Industry, purveyor of skinny models, overpriced labels, and the incessant marketing of superficial lifestyle branding. It’s about making you dissatisfied with what you have.
But fashion is something else, too. It is peasant costume, military uniform, and youthful rebellion. It is beautiful, ugly, necessary and frivolous. It’s feminism. It’s tradition. It’s Salvador Dali’s surreal vision in a hat. Fashion provides a timeline, and creates markers of belief and custom. It is an outward representation of internal things difficult to express.
And underneath all of those intangibles, there is design and structure and skill and craft - changing and evolving, never the same from age to age.
WORN explores the personal stories, histories, cultures and subcultures of style. It revels in the joy and creativity of getting dressed. It’s about realizing style is not a single image, but an individual response to the world around us.
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